Thrifting or buying 2nd-hand keeps items out of the landfill, encourages less “stuff” production and can turn up some great finds.
Old Products are New Again: Thrifting Really Can Make a Difference
Author: Trista Sobeck
The Short, Definitive Guide to Green(er) Marketing
You are in charge of so many facets of your world. In fact, you even have a responsibility for the world around you. And, you can make a big difference every day when it comes to waste and how it affects the Earth.
A Journey in How to Get Solar for Your Home
When determining how to get solar, one of the best things solar companies can do is share information to become a trustworthy, knowledgeable expert.
Pecks in the City: Is Urban Chicken Farming For You
So, why is urban chicken farming so cool these days? What considerations should you keep in mind before you go off and purchase your first hens?
Don’t Play It Coy in Advertising
Let’s stop a moment and pause and think about all the ways you get new business. Is it by referral? Online ads? Print ads? Yelp? A strong content strategy? Or…. do you even know? Do prospective customers just saunter up to your front door and say, “Hey, I think you have something I need. Can … Read More
Why your small solar company needs a large digital strategy
Your focus is on solar, but have you thought about your digital…strategy that is? As ambassadors of tech and the future, you have a unique opportunity to educate the masses about why solar and renewables are so important. Yes, you want to see your sales numbers rise, but as the heat turns up in the … Read More
Your Small Business and Video. A Love Story with questions and answers.
Q: There are 1,000’s of videos on my industry out there. Why should I make my own? A: Great question. But it’s kind of like saying: “There are already businesses that do the same thing I do. Why should I start my own?” And you already know how to answer that. You started out on … Read More
Setting a Social Media Schedule that Doesn’t Annoy People
Don’t hide from social media! Are you ready to get social? You better be. Sorry, not sorry, but if your business doesn’t have a presence on Facebook or Twitter, you don’t appear legitimate to the vast majority of potential customers. In order to get started, you need to develop a social media schedule that will … Read More
5 Easy Things You Can Do to Promote Your Business Online
Up until recently, it was fairly simple and streamlined to promote a business: call up your local newspaper or Pennysaver, take out an ad or two, hold an open house, if you had the budget – maybe even run a commercial. But the future is here and if you’re a business owner in the 21st … Read More