Welcome to the new and improved Steady Glow! After providing full digital marketing services for over four years, we have transitioned to focus on creating meaningful online content for small businesses and providing sustainable marketing solutions to help reduce marketing waste. Having worked in design and marketing for over 20 years, I’ve become tired of … Read More
Applying to become a B Corp may seem daunting at first if you are a small business. However, many small businesses have undergone the certification process. To decide if applying is right for you, consider the messaging, timeline, costs and benefits of becoming a certified B Corp. To Start, What is a B Corp? B … Read More
From replacing virgin paper to avoidable printing, consider these new sustainable changes for your office space this year.
By switching to sustainable packaging, you’ll show your customers that when it comes to sustainability, you really do mean business.
As a business with sustainability at your core, aligning your message with eco marketing can create a clearer picture of your purpose.
When the pandemic first hit, we offered free assistance to small businesses looking to get a shop set up. From that process, we developed this easy, non-intimidating Shopify setup that even those unfamiliar with websites can handle.
It sounds like an industry buzz term but a digital marketing strategy actually has validity. Sure, I can come in and start setting up and scheduling e-blasts for you. I can do some social media posts and fill in some content on your website. But, if all of these parts aren’t really working together it just becomes a lot of noise.
Let’s stop a moment and pause and think about all the ways you get new business. Is it by referral? Online ads? Print ads? Yelp? A strong content strategy? Or…. do you even know? Do prospective customers just saunter up to your front door and say, “Hey, I think you have something I need. Can … Read More
It starts out simple. You have a small business and you need a website. You write some of the pages or have someone do it for you but then…ahh! It becomes a huge mess. Maybe you start to feel like you need to improve your website because it isn’t really saying what you want it to say.
From supporting eco-conscious printers to sponsoring zero waste events to giving love to businesses focused on sustainability, we had a great first year!