In the midst of holiday gift-buying and the ease of sites like Amazon, it’s important to remember how vital small businesses are. I’ll just come out and say it: I love small businesses. I love working with them. I love working for them. And, I also love shopping with them. I love helping them succeed. … Read More
Any business with a website has one because they’d like people to find them! (Right? Right??) So what do your potential customers see when they search for your business listing? Is it something like this? Or, is it something more like this? We’ve blurred the names to protect the innocent! Go ahead and Google your … Read More
Your focus is on solar, but have you thought about your digital…strategy that is? As ambassadors of tech and the future, you have a unique opportunity to educate the masses about why solar and renewables are so important. Yes, you want to see your sales numbers rise, but as the heat turns up in the … Read More
Hey world-changers! I’ve been so inspired since launching Steady Glow Digital, to see all of the wonderful companies working in environmental sustainability doing their best to make the world cleaner, greener and more sustainable. Running a business is tough! There’s hardly a moment to think of strategies, plans, and analysis…something big companies have whole departments … Read More
Q: There are 1,000’s of videos on my industry out there. Why should I make my own? A: Great question. But it’s kind of like saying: “There are already businesses that do the same thing I do. Why should I start my own?” And you already know how to answer that. You started out on … Read More
We know…writing websites (for most) is no fun. It is one of those little, but big, things we often forget when we’re busy building a website. Who is going to write all those pages? When you’re a small business, already stretched thin, it can be daunting. Luckily for you, we LOVE writing websites. Not only … Read More
Don’t hide from social media! Are you ready to get social? You better be. Sorry, not sorry, but if your business doesn’t have a presence on Facebook or Twitter, you don’t appear legitimate to the vast majority of potential customers. In order to get started, you need to develop a social media schedule that will … Read More
Up until recently, it was fairly simple and streamlined to promote a business: call up your local newspaper or Pennysaver, take out an ad or two, hold an open house, if you had the budget – maybe even run a commercial. But the future is here and if you’re a business owner in the 21st … Read More
